What do you associate the colour pink with?  Romance, femininity, sweetness?  Pink featured strongly on the catwalk for spring/summer 2018 from pastel shades right through to brights, with Fendi, Versace, Dior, Gucci and Emporio Armani all sporting the romantic hue.

Ted Baker embraced the trend, launching their spring/summer collection ‘Back to the Fuchsia’.  I particularly love their use of Japanese cherry blossom in some of the designs.  Before this season, it was not somewhere I really shopped, but now it is fast becoming one of my favourite brands.  Their combination of pinks, greys and rose golds is to die for.

The colour pink has been described way back to ancient times, often as rose or rosey but pink was first defined as a colour in the 17^th century and the name comes from the flower pinks.

If you want to stand out, why not try pairing red and pink like at JW Anderson, previously thought of as a fashion faux pas, this is now bang on trend and looks to be the new black and white.

I had been sporting the pastel pink shade last season too, with a pink jumper from Oasis, paired with a collar from Asos to emulate the Miss Patina designs.

This sweatshirt from Joy also cheered up a rainy February day.

Of course, there is no reason to confine the shade to clothing, why not use in your home too?  I recently repainted the chimney breasts in our lounge/diner in Dulux, raspberry diva and love listening to my records on my pink Crosley cruiser from Urban Outfitters.

Please do share with me how you are wearing this season’s must have shade.